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Wait! What's Going On With AI?

I'm the least tech person you know, and Claude for Small Business still won me over

Joy Nicholson

Published on: 17/07/2026

I'm the least tech person I know. Here's why Claude for Small Business finally made the AI tool question make sense.

Marketing Small businessAuthentic & Ethical AIBusiness TipsDigital MarketingMarketing and AI

You Don’t Have an AI Problem.

Joy Nicholson

Published on: 01/07/2026

AI cannot clarify an offer that was never clear. AI cannot understand a customer the business owner only vaguely understands.

Marketing Small businessAuthentic & Ethical AIBusiness TipsNavigating Motherhood & BusinessStart A BusinessDigital MarketingMarketing and AI

I Can Spot Your AI Writing in One Sentence.

Joy Nicholson

Published on: 22/06/2026

Once you know what AI writing looks like, you cannot unsee it. Here's the tell, why it costs you, and how to sound like yourself again.

Marketing Small businessBusiness TipsDigital MarketingMarketing and AI

What a Simple System Actually Looks Like

Joy Nicholson

Published on: 08/06/2026

You do not have an AI problem, you have a system problem. This week, the answer: what a simple AI system actually looks like, the three things it needs, and why none is another subscription.

Small businessBusiness TipsStart A BusinessDigital MarketingMarketing and AI